Public Relations Counselling Project

This course is offered to graduating Public Relations seniors.  It pulls together knowledge gained from all previous courses in public relations and communications taken by students.  The class operates as an agency and the students are expected to act as an agency and the students are expected to act as public relations consultants.  The type of counselling project will be determined by the client's need.  The focus is to develop skills and familiarity with the latest practices and techniques in public relations programming.

In my opinion as one of the student who is taking this course, students should be able to identify public relations research problems and opportunities, prepare public relations and communication messages and a campaign proposal, construct public relations and communication strategies through problem solving and implement public relations and communication strategies as required of a junior public relations consultant in a public relations agency.